George Foreman’s name USED to be synonymous only with heavyweight boxing, but since hanging up his gloves, Foreman has established himself as a Knockout Entrepreneur...
Junior’s company, which teaches large and small businesses brand development, strategic planning, implementation, marketing, and media, has nearly $1.2 million in revenue and an online...
Small businesses have an identity problem. Not enough customers know they even exist. The average small business has about a 7% rate of brand awareness....
In Made To Stick: Why Some Ideas Survive and Others Die (Random House; $24.95) authors Chip Heath, a professor of organizational behavior in the Graduate...