Jay-Z Launches New Facebook Game, Empire

Jay-Z Launches New Facebook Game, Empire

Shawn "Jay-Z" Carter announced Monday the Nets will be called the Brooklyn Nets (Image: File)

 (Image: Getty)

Music mogul and entrepreneur Shawn “Jay-Z” Carter continues to extend his brand in innovative ways. After conquering fashion (Rocawear), music (Roc-A-Fella Records), real estate (40/40 Club) and sports (New Jersey Nets), among other mediums, he is currently developing a Facebook game called Empire. Recently released in beta format on the social media platform, the game allows users to play out a rags-to-riches story as a character, whose life mirrors Carter’s own rise from the Marcy Housing Projects in Brooklyn, NY to a glamorous life of fame and fortune.

While Empire is still being finalized, Facebook users can get updates on the game’s developments via its Facebook page.  Can’t knock the hustle.