EntrepreneurshipThe Key to Setting Your Business Apart From the CompetitionKandia JohnsonSeptember 30, 2015November 18, 2017 by Kandia JohnsonSeptember 30, 2015November 18, 2017574 To stand out in today’s marketplace, every business needs a “Unique Selling Proposition."...
EntrepreneurshipBrand Sidibe: Confident and ConsistentKaren Taylor BassApril 29, 2010November 25, 2017 by Karen Taylor BassApril 29, 2010November 25, 2017125 The competition to secure an opportunity can be challenging - entrepreneurs must deliver a consistent and confident brand each time. Branding as mentioned in earlier...