The guys who brought us the tagline, “For Us By Us,” are at it again as they introduce their latest product, Natural Style by FUBU. Natural Style by FUBU promotes healthy African American hair, in any form, whether it is permed, natural, straight, curly, transitioning or anything else in between. It is one of the select few products to use Miracle9Complex, a blend of oils ranging from virgin olive to argon to tea tree aimed toward sealing the moisture in one’s hair, particularly for naturalistas.
FUBU, founded in 1992 by Carlton Brown, Keith Perrin, J. Alexander Martin, and ABC series “Shark Tank’s” own Daymond John, comprises T-shirts, jeans, baseball caps, jerseys, eyewear, belts, suits, shoes, and rugby shirts all embroidered with the famous logo. There’s also the Platinum FUBU collection, with exclusive clothing lines from Muhammad Ali, Harlem Globetrotters, Junkyard Gang, and Fat Albert.
Other Natural Style by FUBU products include Women’s Curl Elongator, Gentle Shampoo, as well as a Leave-In Conditioner, Deep Conditioner/Co-Wash and much more.
Men products include Men’s 3-in-1 Oil Moisturizing Lotion, 3-in-1 Cleansing Wash, and 3-in-1 Pomade. Natural Style is available for purchase in all independent beauty supply stores including Walgreens and Duane Reade.