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That is the tagline of Beyonce’s “House of Dereon” fashion label and since its debut in 2006, the line has evolved in many ways.
Beyonce collaborates with her mother on the line, which features everything from everyday jeans to maxi dresses and evening gowns.
BET put together a gallery showing some of House of Dereon’s fashions over the years.
Have you ever rocked a House of Dereon outfit?